The Pet Food Test Campaign

If you are interested in all of the pet food recalls that have happened over the years, then there is a chance for you to help!  Consumers are funding a campaign to test pet food.  The goal is to raise … Continue reading

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Love—it’s what makes a Subaru–and a very effective ad campaign for dog lovers

Three years ago Subaru began their Love campaign. By tapping into the power of love, they have doubled market share and exceeded eleven other car makers on a list of best selling cars. Instead of showing sexy men and women … Continue reading

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